Get Better Facebook Ad Results with this Tiny Tweak
Details matter, especially with Facebook ads. Have you ever tried targeting people in a specific geographic area, only to get responses from other locations? For instance, you set your ad to [...]
Nobody Cares
“Nobody cares.” How do you feel when someone says this? Insulted? Distraught? If you’re an entrepreneur, you should embrace this statement with heartfelt glee. After all, it’s the dose of reality [...]
What You Need to Know about Facebook’s “Special Ad Category”
Do you run help-wanted ads on Facebook? How about ads related to housing or credit? If so, read on. Facebook recently created a “Special Ad Category” that—while well intentioned—is causing some [...]
Why Facebook Page Likes Are Overrated
Chances are, you’re a social creature. You like people. And you want people to like you, too. So how would you feel when someone says they like you but are too busy to say “hi”? Too busy to [...]
