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WARNING: This article may ruffle your feathers. There’s a huge mistake most people make on LinkedIn, and, sorry to say, you may be one of these people. You may be ignoring the advice of 99% of [...]

Did you know the average open rate for email blasts is 20.81%? Out of every 100 people who receive an email blast, 20.81 people open it. (Our condolences to the 0.81 person.) Open rates, of [...]

Do you have a weekly plan for your social media? Does it look something like this? Motivation Monday! Transformation Tuesday!! Wisdom Wednesday!!! Throwback Thursday!!!! Fun Friday!!!!! (Nothing [...]

Do you run help-wanted ads on Facebook? How about ads related to housing or credit? If so, read on. Facebook recently created a “Special Ad Category” that—while well intentioned—is causing some [...]

Did you know the average person has an attention span of less than nine seconds? Indeed, that’s attention span of goldfish.* That’s why imagery is so important in your social media marketing. [...]

  When advertising on social media, you want results, right? Maybe you want people to share your content. Or click on your link. Or call you. So how can you dramatically boost your odds of [...]

  Are you fairly new to Instagram? If so, are you comfortable using hashtags? Hashtags are vital to your Instagram success. When you become the Grand Master of Hashtags*, your engagement and [...]

  You’ll want to read this article if you: understand the power of Facebook Live… …but shudder at the thought of showcasing your vulnerability in live video. What if you could create the [...]

  Would you rather be known as someone who: Gets to the point OR Displays mind-numbing wordiness? Tight writing is vital to your business. It helps you communicate clearly and compels your [...]

  NERD ALERT: This article uses math symbols and includes an SAT math problem. Thankfully, no right-brained thinkers were harmed in the writing of this article. You’ve surely heard the term [...]